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    April 25, 2022
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    CANADALAND
    #774 The Ad Money Fuelling Fake News
    What do the war in Ukraine, toilet cleaner, and the dying news industry have in common? In short: online ads.
    Jesse Brown
    Host & Publisher
    Cherise Seucharan
    Reporter, CANADALAND
    Jonathan Goldsbie
    News Editor
    Tristan Capacchione
    Audio Editor & Technical Producer
    Sarah Lawrynuik
    Senior Producer
    Kieran Oudshoorn
    Managing Editor, Podcasts

    The digital advertising industry is worth billions, but many companies don’t actually know where their ad dollars end up. Programmatic ad exchanges and other third-party platforms have enabled companies to buy ads without the hassle of going to each seller. But in doing so, these ad exchanges have opened the door for fake news and disinformation sites to profit. As reporter Cherise Seucharan finds out, it has become easier and easier for these sites to proliferate, while real news websites lose out.

    Featured in this episode:

    Nandini Jammi and Claire Atkin, co-founders of Check My Ads; Augustine Fou, anti-ad fraud consultant; Danny Rogers, co-founder and executive director at The Global Disinformation Index

    Further reading:

    Support Canadaland at canadaland.com/join

    Sponsors: PolicyMe, Oxio.

    Additional Music is by Audio Network

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