April 25, 2022
#774 The Ad Money Fuelling Fake News
What do the war in Ukraine, toilet cleaner, and the dying news industry have in common? In short: online ads.
Jesse Brown
Host & Publisher
Cherise Seucharan
Jonathan Goldsbie
News Editor
Tristan Capacchione
Audio Editor & Technical Producer
Sarah Lawrynuik
Senior Producer
Kieran Oudshoorn
Managing Editor, Podcasts

The digital advertising industry is worth billions, but many companies don’t actually know where their ad dollars end up. Programmatic ad exchanges and other third-party platforms have enabled companies to buy ads without the hassle of going to each seller. But in doing so, these ad exchanges have opened the door for fake news and disinformation sites to profit. As reporter Cherise Seucharan finds out, it has become easier and easier for these sites to proliferate, while real news websites lose out.

Featured in this episode:

Nandini Jammi and Claire Atkin, co-founders of Check My Ads; Augustine Fou, anti-ad fraud consultant; Danny Rogers, co-founder and executive director at The Global Disinformation Index

Further reading:

Support Canadaland at canadaland.com/join

Sponsors: PolicyMe, Oxio.

Additional Music is by Audio Network

More from this series
What connects Fidel Castro and a stocky Belgian named Georges to the worst campaign of political violence in modern Canadian history?
September 25, 2023
Have the business practices of one of the world's biggest liquor monopolies damaged wine writing? And, is the environment created by this vacuum in the world of journalism being abused by some high profile writers?
September 18, 2023
When some Canadians look south of the border, sometimes all they can think is: thank god I’m Canadian. But can a Coffee Crisp, or the pronunciation of the letter Z, really save us from the rise of fascism?
September 11, 2023
It’s possible that Chantal Hébert’s journalism once held Canada together. She joins Jesse for a discussion about what’s appropriate in political news coverage, and what (if anything) needs to change.
September 4, 2023
Canada’s biggest grocery chains spent nearly 2 billion last year buying up their own stocks.
August 28, 2023
Foreign Interference by the Chinese government into Canadian politics is probably the biggest news story of the year, and yet we know so little about it. What was the interference? Why did it occur? Did it work? Who was involved?
August 21, 2023
What’s it like to podcast in a country where freedom of expression can land you in jail?
August 14, 2023
Jesse Brown might think himself quite the question master, but today the tables have turned and our guest host, Jonathan Torrens, investigates the inner workings of this show's host.
August 7, 2023
all podcasts arrow All Podcasts